This Week in Pizza History

Early January has always been a really good time for pizza—whether people realized it or not.

Once the holidays are over, life goes back to normal. Work starts up again, schedules fill up, and it’s cold enough that nobody feels like going out. Historically, this is when pizza shines. It’s hot, filling, easy to share, and doesn’t require much effort.

Pizza didn’t become popular during this time because of promotions or trends. Pizzerias noticed it the old-fashioned way: people kept showing up. Winter weekends meant steady orders. Game days meant boxes on the table. Pizza became the food you could rely on when everyone just wants to stay in.

That hasn’t really changed.

The first week of January always feels the same—laziness, cold nights, streaming something on the TV, and a meal that fits around whatever you’re doing instead of interrupting it. There is absolutely nothing wrong with this.

Pizza isn’t always a celebration food.
Sometimes it’s just the food that shows up when you need it most.

And let’s be honest—pizza also doesn’t judge.

Pizza doesn’t care if you’re still in sweatpants, eating leftovers from two days ago, or calling it a “snack” even though it’s clearly your sixth slice at 11 p.m.

At this point in the year, pizza isn’t a treat. It’s a coping strategy. And honestly, it does a great job. January asks a lot of people. Pizza doesn’t. Pizza doesn’t care about resolutions, productivity, or what day it is. It just shows up when you need it most.

~ Marty the Pizza Guy ~

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