What’s Wrong With Domino’s and Pizza Hut?

Whenever I make any commentary about pizza, someone will always jump in with, “Pizza Hut (or) Domino’s is my favorite pizza. There’s nothing wrong with them.” I feel compelled to state my case…

If you are looking for a large quantity of pizza for something like a kid’s party, school event, or work meetings, Domino’s and Pizza Hut are decent choices because they always offer coupons, or they offer bulk discounts if you buy a bunch. If you need a lot of pizza delivered cheap, they’ll do. I’ll eat both if placed in front of me, but if you have choices and want to enjoy your pizza rather than just slamming slices down your throat because you’re hungry, I’ll explain why other options are better.

While coupons are great for those on a budget, promotional deals are usually offered because sales are down, or because not enough customers are coming in. Pizza is a VERY competitive market, and I understand a business is about making money, but both chains seem to be more focused on profit margins and pleasing stock holders, rather than improving the quality of their product which would probably serve them better to bring in new customers or retaining the existing ones. Make a better product and you won’t need to lure people in with enticements…

There is a growing concern about the quality and freshness of their ingredients. Many consumers are increasingly health-conscious and are scrutinizing the nutritional value of their food choices. Both Pizza Hut and Domino’s have faced backlash for using processed ingredients, overloaded calories, high sodium levels, and an overall lack of transparency regarding sourcing. I’m not a super health-conscious eater, but even I won’t eat a Pizza Hut pan pizza because it is so laden with unhealthy fat. If I won’t eat it, it will surely scare off those are more concerned with eating healthy. Plus, “fast food” pizza just isn’t fresh. No mater how close the supply center is, the dough and ingredients are coming in by truck rather than being made fresh, in house or locally sourced. This matters.

Both chains have been criticized for their inconsistent service quality. In many locations, customers report long wait times for delivery and takeout, coupled with issues like frequent incorrect orders or subpar customer service. This inconsistency can damage brand loyalty, as it can make patrons feel frustrated with their experiences. Furthermore, the rise of third-party delivery services has complicated the situation, often leading to a lack of accountability for the overall quality of service, which can further tarnish the already questionable reputation of these chains.

Lastly, Pizza Hut and Domino’s struggle to maintain relevance. I’ll admit, in the 1980’s Pizza Hut was THE go-to spot. In the early 90’s, Domino’s was really good too. Something changed in the late 1990’s and the quality of both declined dramatically. In an over saturated market, you have to stand out. With the proliferation of artisan pizzerias and independent options offering something new and different, the two just aren’t keeping up.

Their menus, while extensive, often lack the unique offerings and personalization that allow smaller local competitors to thrive. This has led to a perception that the two giants are somewhat stagnant, relying on their established brands rather than evolving to meet changing consumer preferences. In a landscape where pizza eaters increasingly seek authenticity and quality, Pizza Hut and Domino’s may need to reassess their strategies if they want to remain competitive and appeal to the next generation of pizza people.

If you have no other options in your community, the two may be the best pizza in town. If that’s the case, enjoy it for what it is. Pizza is pizza, but just know there is more out there.

~ Marty ~

Pizza is a good thing. Eat it and be happy.